One of my favorite things about the holiday season is when the cards start coming in. I hang the cards on my wall, and thanks to the popularity of photo cards, before long I have my own little gallery up. It’s great!

Here are some thoughts about what I personally think makes a holiday card really pop!

1. In my opinion, card recipients want to see a clear, beautiful portrait of you and your family/kids/dog, front and center. Make your photo the feature of your card by avoiding designs that take up half the card with sentiments. The sentiments are lovely, of course! but even better is your smile. If you do choose a more elaborate card, use very simple photos (like tight headshots) so that there are not competing design elements, creating a busy, un-peaceful mess.

2. If you’d like your family’s photo to be the featured photo, zoom in on the action - your faces! Sure, you may have gone to the beach this summer and want to share that news, but a beach shot where your family is tiny in the frame just doesn’t feature you the way your card-recipients want to see. Save a shot of your guys burying each other in the sand for the backside of the card, which will contribute to telling a little story about your year!

At right is the original crop, which I zoomed in on for the best effect on the card. When zooming in, be conscious not to crowd the subject by coming in too tight.

4. After you have a well-lit, nicely cropped shot of the whole family for the cover photo (or maybe just the kids, that’s cool too), use the back of the card to share photos that tell the story of your family. Avoid similar photos - four pictures of your kids from the waist-up smiling in the same manner is kind of boring. A shot of your daughter playing a game of soccer and another of your son engrossed in a project are more interesting, and for those who haven’t seen your kids in years or perhaps haven’t even met them, well, they’ve just learned something about your child! Also, if you’ve included a nice cover photo of the whole family looking into the camera, you don’t need a replica shot on the backside, so - go candid!

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Do you like a card that’s more design-heavy? Consider a simpler photo, like the ones used in the below samples. Converting your photo to black and white can help avoid clashing colors too.

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Click on the thumbnails below and roll your mouse over the opened photos to read more tips. Again, these are all made from shoots during my sessions, but I encourage you to add your favorite candid shots from the year to share with your recipients! (I used mpix.com to create these cards samples).

Happy designing!

Hiring a professional photographer can be a bit daunting. You've committed to a date and time, find yourself at the mercy of New England weather, and crossing your fingers the kids won't get sick, and the grown-ups will feel camera-ready. Nor'easters and stomach bug outbreaks aside, here are some tips for looking your best and rocking your session. Keep in mind that these are suggestions, not hard and fast rules.

If you go with the same color, mix it up by choosing varying styles.

WHAT TO WEAR
For reasons no one understands, white seems to add ten pounds to everyone. Pastels and other muted toned like pale grays and beige makes most of us look pasty. Stick with colors you know you look good in. Don't be afraid of bold, unless it's really not your style. It will contribute to the personality and pop! of your photos. That said, 'got a new white dress you feel fabulous in? Then go for it!

If you're in a group, wear colors form the same end of the color spectrum, without being matchy-matchy. Everyone in identical chinos and white polos will leave you looking like you belong on a real estate billboard in Florida. WE DON'T WANT THAT! Select colors that compliment each other, but aren't identical. If you go with the same color, mix it up by choosing varying clothing styles to show each person's individuality.

Choose accessories which will show off your personality but not detract by being too wild or flashy (unless that's what you want!).

IF KIDS WILL BE IN YOUR SESSION
When dressing little ones, including babies, avoid shirts with charming phrases on them as they will be hard to read in your shots. Avoid fussy (think sailor suit). If they're not used to hats and headbands, skip them. You won't get natural shots of your child if they are uncomfortable with what they are wearing. Dressing your child (or letting them dress themselves!) to show their personality will only add to your photos.

Some of the best shots are when you're just enjoying each other!

Props. If your shoot is taking place in your home I will often use what I find there. Does you're little one have a ragged bunny she can't part with? Let Bunny join the session! It will add some sweet nostalgia to your collection. Bubbles are fun to have on hand too.

Don't forget to schedule around nap time and meals, and whatever you do, don't let your little one get hangry. Make sure they are fed and have had a potty-break beforehand.

BREATHE! If you are relaxed, your child will be relaxed. How would you feel if you had multiple people barking at you to "smile!". Not so great, right? Come to your session with an open mind and breathe deep. Not all wonderful photos are of subjects smiling right into the camera. If you're doing group shots, bring along a toy that I can hold to keep their attention during group shots. Don't be shy about singing a song or telling a knock knock joke. Make silly faces. Or, simply take a walk and leave it to me! I'll make fart noises until we get the shot!

HOW I WORK. Your session might include lots of moving around. I might plop your kids in the middle of your bed (provided you don't mind) and let them jump around for some fun action shots, or maybe on my way to your home I notice an interesting stone wall in your neighborhood. We may end up takin' a walk to hang out on that wall. If you have a place that's special to you, don't be shy about letting me know. This helps you get a variety of shots, and it keeps things fresh and helps prevent boredom for kids and grown-ups too. Alternatively, I may come into your home and find everything we need for the perfect session is right there in front of me. You just never know. Just remember to go with the flow and enjoy the experience!

I look forward to working with you!

Holiday Card Design Advice

Advice for Your Family Photo Session